Preparation

What the things that you need to prepare before the program start

Platform and Account ๐Ÿ’ป

Along with your participation in this program, you will demonstrate some tools that relate to each module. To optimize your learning process, before you start this program, you need to make sure that you have the accounts below:

Module

Account Type

What to Do

Video Tutorial

Marketing Analytics

โ€‹Google Analyticsโ€‹

๐Ÿ“Create a new account from your personal Gmail account and get access to the Google Demo Account. ๐Ÿ“Make sure to already be logged in to the email address that you used to create the Google Analytics account prior to clicking the ACCESS DEMO ACCOUNT link.

โ€‹

๐ŸŽฌHereโ€‹

Marketing Analytics

โ€‹Google Data Studioโ€‹

๐Ÿ“Create a new account from your personal Gmail account.

๐ŸŽฌHereโ€‹

Marketing Analytics

โ€‹Google Tag Managerโ€‹

๐Ÿ“Create a new account from your personal Gmail account.

๐ŸŽฌHereโ€‹

Social Media Paid (Facebook & Instagram Ads)

โ€‹Facebook Account & Facebook Business Managerโ€‹

๐Ÿ“Make sure all of you already have an aged Facebook account.

๐Ÿ“After that, please create a Facebook Business Manager account. See the guide here.

๐Ÿ“Both Facebook Account and Facebook Business Manager will be used on the practical at Social Media Paid module.

๐ŸŽฌHereโ€‹

Google Ads

โ€‹Google Adwords Managerโ€‹

๐Ÿ“Create a new account from your personal Gmail account.

๐Ÿ“Make sure to click 'Switch to Expert Mode' from the start. (guide)โ€‹

๐ŸŽฌHereโ€‹

Customer Relationship Management (CRM)

โ€‹Mailchimpโ€‹

๐Ÿ“Create a free account with Mailchimp.

๐ŸŽฌHereโ€‹

โ€‹

Other tools that you need to know

Module

Account Type

Search Engine Optimization (SEO)

Content Marketing

โ€‹Mozโ€‹

Social Media Organic

โ€‹Hootsuiteโ€‹

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